Featured Content
Phone:
(262) 827-7080
Toll-Free:
(800) 785-7849
Fax:
(262) 827-7088
It seems like just about every business has a website these days. But how many of those sites are contributing to the success of their owners? How many are drawing consistent traffic that results in an improved bottom line? At Software Expressions, we help clients design and develop quality websites that produce results. Relying on web standards and logical organization, we build sites with an emphasis on usability and sound design that meet clients' specific needs. It's not enough to have a website... you need a website that works for your business.
All of our solutions conform with the latest open web standards. We build sites with valid XHTML and CSS and don't rely on "hacks" to make them work. This site is a good example - its content is marked up in valid XHTML 1.0 Strict and the layout is powered by valid CSS. Why should you care? Standards-based websites are accessible to all of your users, including those with disabilities. They are smaller and therefore use less bandwidth. They are browser-agnostic, meaning they work with any standards-compliant browser. They even work with devices like PDAs, cell phones, tablet PCs, and other internet-enabled tools. To learn more about the importance of web standards, please visit webstandards.org.
Our websites jive with the brand image your business is trying to convey. We translate your values and the strengths that set you apart from your competitors into designs that emphasize substance over style. We want your site's visitors to get a feel for your business from your website. We want them to explore the information you've shared, and we want them to get proactive in contacting you. How do we make this happen? By combining usability testing with proven design conventions and persuasive content writing. By helping direct users toward the places we want them to go. And by making the site easy to use. It's not about building the prettiest house... it's about getting someone to buy it.
Figuring out how to organize your content is one of the biggest hurdles in any major web project. We can help you catalog your raw materials, organize them in a logical fashion, and share them more effectively with your audience. Whether you have dozens of unorganized white papers or a handful of inconsistent brochures that you want to publish online, we can help you better manage your content.
Need help producing content for an existing website? Need someone to develop a presentation for an upcoming convention? Want to publish your white papers and share them online? We can help. We assist clients in creating, managing, improving, and publishing their content for the web. Have a project you'd like to discuss? Don't be shy.